Between Us

for mothers and daughters, ages 2–5

not a parenting lecture. just a way in.

a card a day, for you and her. forty-seven cards for the small season between you — coming soon.

join the waitlist →
laurenfounder

I'm not a child psychologist.
I'm a mum who wanted
better conversations with my daughter.

because the right words don't always come. because being her mum sometimes feels like guessing. not a parenting lecture. just a way in.

by age six, most girls already believe boys are smarter than them. by eight, most will have started raising their hand less in class. the words she hears at three, four and five stay louder than the ones she hears at fifteen. yours, first.
how it works

five small acts. once a day.

1
shuffle the cards. let her pick one. she chooses.
2
read the word and the affirmation aloud, together.
3
ask the prompt.
4
place the card on the stand.
5
notice the word together, through the day.
the real thing

proof it exists, not just a promise

📌
the box, gold foil and all
the welcome page, ribbon and all

forty-seven cards. six to open with, thirty for the daily ritual, three for you, six for the slow days. soft-touch matte, gold foil, one card that's mirror, one that's embossed, one that's dark.

samples are in hand right now — every card getting checked, word by word, before this goes anywhere near production.

see it, don't just read about it

a card being used, for real

video coming — drop one in here once it's shot
good to know

questions, answered plainly

who is this actually for?
mothers and daughters, ages 2–5. it's led by the grown-up — every card has guidance on the back for you, not just a prompt for her.
is it a toy?
no. it's classified as a parent-led educational product, not a toy, so it isn't tested to toy safety standards — it's meant to be used by an adult with a child, not handed over alone.
what's actually in the box?
forty-seven cards across four sections: six opening cards to begin with, thirty word cards for daily use, three cards written for the grown-up, and six bonus prompts for slower days. one card has a mirror, one is embossed, one is gold foil, one is printed dark.
when does it launch?
soon — join the waitlist and you'll hear first, before anyone else. no exact date yet, on purpose.
who made this?
lauren, a mum of two, building this from instinct and what she's learned the hard way — not a psychologist, not a parenting expert.
between us

be the first to know when it's real.

you're in. I'll be in touch when it's real. — L x
L x
between us · a Productive Mum Ltd project · for mothers and daughters, ages 2–5